The eight emerging professions in the metaverse - Let's go to work in the metaverse together in 2022
Original Title: Eight Emerging Professions in the Metaverse ------ Let's Go to Work in the Metaverse Together in 2022
Author: MetaMatrix
2021 was the inaugural year of the Metaverse, with overseas platforms like Roblox, Decentraland, Sandbox, and CV gaining increasing attention. Meanwhile, domestic social platforms like Tianxiaxiu's Hongyu Universe and Baidu's Xirang have also begun to take shape. The year 2022 will see various ecosystems in different segments of the Metaverse gradually coming to fruition.
Alongside this, new emerging professions in the Metaverse will also arise. In the future, working in the Metaverse will no longer be an illusory and mysterious job; it will undoubtedly become as popular as current roles like streamers, content creators, and KOLs.
Based on the future ecological development of the Metaverse, MetaMatrix predicts and lists eight emerging professions, including virtual character designers and virtual scene builders. Come and see which one suits you as we head to work in the Metaverse in 2022.
1. Metaverse Character Designer
Character design is the most fundamental project in the "Metaverse" system, where everyone needs to customize their virtual image and create a virtual avatar. In fact, character design already exists in traditional games and social platforms, where early games provided a variety of styles for users to choose from. However, with the demand for personalization, customized character design is becoming an inevitable trend.
Currently, some character designs are generated automatically by system algorithms to create a basic avatar, which is then adjusted; another type involves character designers creating a series of unique styles based on artistic creativity for players to choose from.
It is reported that the domestic Soul personalized mall has signed contracts with 80 character designers, who upload an average of 7,000 to 8,000 avatars per month, with designers naming and pricing their creations. The most popular character designer, "Ro\Tingwen," reportedly earns nearly 45,000 yuan per month from character design.
2. Metaverse Fashion Designer
In the Metaverse, virtual characters' avatars and facial visuals are determined by character designers, while daily outfits and accessories have a significant demand just like in real life. Fashion designers help players navigate through a vast array of clothing items and accessories, guiding them to select suitable pieces and providing professional styling advice, allowing players to stand out in various social activities in the Metaverse.
Of course, in the future, fashion stylists will primarily need to monetize through clothing sales. IMVU, an online Metaverse and social website, held its first fashion show this year. The virtual store on IMVU features 50 million clothing items. During the COVID-19 pandemic, IMVU's growth rate reached 44%, with approximately 7 million monthly active users.
3. Metaverse Builder
Metaverse builders will be highly sought-after talents in the infrastructure construction process of the Metaverse. In 2021, Hong Kong New World CEO Zheng Zhigang invested $5 million to buy land in Sandbox, while Lin Junjie purchased land in Decentraland… Many landowners have limited energy or lack professional skills and will subsequently need professional builders or teams for construction and development.
Metaverse builders will construct buildings brick by brick on the land purchased by players using the Build software provided by different Metaverses. This includes overall structural planning, flooring, wall painting, and functional design for various floors, ultimately building exhibition halls, headquarters, etc., according to player requirements for meetings and exhibitions. Of course, some domestic Metaverses, like Hongyu Universe, provide over ten basic house types, but their raw state still requires builders to carry out professional renovations based on usage and functionality.
Currently, well-known foreign firms like Voxel Architects have built a series of famous buildings like Spaceage in the CV world; domestic firms like ME YuanZhu and Kaozai Construction have completed projects such as the CryptoArt.ai exhibition hall, Metachi Gallery, Haolin Restaurant, and the Star Trek villa series.
4. Metaverse Prop Designer
In the real world, people engage in social activities not only with clothing and bags but also with various transportation options like cars and yachts. Similarly, the Metaverse requires various high-quality props to satisfy players' curiosity or serve as status symbols. On major overseas platforms like OpenSea, there are already professional prop sellers producing items like sports cars and warships within the Metaverse, which are priced high but also have considerable sales.
Additionally, various well-known brands and major IPs are also creating interesting collectibles or equipment, which requires prop designers to create excellent works.
5. Real Estate Agent Consultant
Currently, land in the Metaverse, like real estate, involves buying, selling, and leasing, all of which require professional consultants. For instance, in real estate transactions, when purchasing land on Cryptovolexs, one must consider whether to buy in the Origin main area or the Satoshi Nakamoto area, as different plots have unique commercial characteristics. Additionally, the proximity of various plots to notable buildings or shopping malls, or nearby celebrity residences, can affect land prices.
Moreover, in the CV world, players can complete a building on their own space, but without land, they can only visit; other players cannot visit. If they do not own land, they can seek to rent a suitable plot to establish their scene and open it to the public. Landowners who have land but lack the energy to develop it may find it beneficial to rent out their land.
As the Metaverse continues to develop, land transactions and rentals will become essential needs, making intermediary services for buying, selling, and leasing indispensable.
6. Metaverse Advertising and Communication
The entire city construction within the Metaverse is vast, similar to the real world, with many landmark buildings like squares, exhibition halls, and outdoor billboards where advertisements can be placed. A typical example is Baidu's Xirang, where upon logging into the 188th floor world conference, there is a massive screen currently broadcasting an interview program with Baidu; entering the conference hall reveals Baidu's smart cars, diving venues, etc. These indoor and outdoor spaces can all be utilized for advertising.
Currently, foreign companies like MVB (Metaverse Billboards) specialize in advertising services within the Metaverse and have set up over 140 locations with a total of 250 billboards in the CV world, charging a service fee of 1 ETH per week. Domestically, traditional media companies like MetaFocus have announced their transformation into companies focused on communication within the Metaverse, currently establishing dozens of high-quality billboards across major Metaverse platforms, aiming to become a niche media outlet in the Metaverse.
Additionally, the integration of advertisements in various games or social activities within the Metaverse will also represent a significant market.
7. Metaverse Event Planner
The Metaverse has inherent advantages for hosting exhibitions and concerts, with its ability to transcend time and space and provide immersive experiences, resulting in good interactivity and three-dimensional effects. A typical example is art exhibitions, where curators can organize various artists' works for sequential display in the Metaverse; corporate product exhibitions, such as luxury brands showcasing products in the Metaverse, or car companies providing vehicles that traverse the Metaverse for brand promotion, etc. Some artists, like Song Ting's Panda Gallery and BCA Gallery, serve as good examples.
In the recent November around Thanksgiving, several Metaverse companies planned various themed activities and parties in conjunction with different art exhibitions, and with Christmas approaching, even more similar themed events are expected. The first batch of Metaverse curators is gradually exploring and accumulating relevant experience.
8. Metaverse Service Staff
Whenever there are various activities, there is a need for supporting services or assisting staff. In the future, the Metaverse will host various talk shows, even stand-up comedy or online KTV, etc. Some of these activities will require sound engineers to play the piano to enhance the atmosphere, while others will need audience interaction, or consumers may wish to invite popular singers to join them for online KTV from afar; all of these require a series of service staff.
For example, if a player organizes a gathering of friends in the Metaverse, after some awkward chatting, hiring an excellent piano accompanist or singer on an hourly basis to perform a song could greatly enhance the atmosphere and social effect of the event.
Of course, the Metaverse is a vast ecosystem, and as the ecosystem develops, it is expected that there will be far more than just these eight professions. MetaMatrix believes that in the near future, many people will be working directly in the Metaverse.