Suzuki Motor's Maruti Suzuki launches the metaverse platform ArenaVerse

ChainCatcher news, automobile manufacturer Suzuki's Maruti Suzuki India Limited (MSIL) has announced the launch of the metaverse platform ArenaVerse, where users will be able to choose Maruti Suzuki vehicles and immerse themselves in an interactive virtual experience. The platform will also enhance the retail experience for potential customers by providing a more interactive and immersive environment, allowing consumers to digitally interact with car sales representatives and configure vehicles within ArenaVerse. It is reported that the web version of ArenaVerse will be available through web browsers. (Source link)