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He Yi: 99.9% of memecoins will go to zero, don't think that investing in the BNB Chain will necessarily make money

2026-04-19 22:37:28
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Binance Co-CEO He Yi responded to community questions at the BNB Chain event in Hong Kong, stating that when trading memecoins on BSC, one should not "nitpick" (picking apart He Yi or Big Brother's Twitter content) and deceive oneself.

He Yi mentioned that she is not a narcissistic person and does not tweet every day to create hype. Some coins discussed at the Binance Alpha event are popular not because she tweeted about them, but because they have inherent popularity, which creates a false cycle.

She emphasized that BNB Chain is a public chain, and just as one does not question the Ethereum Foundation about the quality of projects on Ethereum, everyone trading memecoins on BSC should have the correct understanding. Binance's mission is to protect users, but that does not mean that every investment on the BNB Chain will necessarily be profitable.

"99.9% of memecoins will go to zero," He Yi stated, noting that most projects will fail, and investors must be clear about what they are doing and not be misled by others. One cannot assume that any memecoin "picked out" by He Yi will definitely be listed on Binance; otherwise, it would contradict the reputation of "protecting users," and this understanding is misguided.

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