Baidu's revenue in the second quarter was 31.3 billion yuan, with AI cloud and intelligent agent business becoming the core driving force

Baidu released its Q2 2026 financial report, with total revenue of 31.3 billion yuan, a year-on-year decrease of 4% and a quarter-on-quarter decrease of 2%; non-GAAP net profit was 2.6 billion yuan, with a non-GAAP net profit margin of 8%. Among them, revenue from Baidu's core AI business reached 12.5 billion yuan, accounting for 50% of the general business revenue (25.2 billion yuan), making AI business a core revenue pillar for Baidu.

Looking at the segments, AI cloud infrastructure revenue was 7.3 billion yuan, a year-on-year increase of 50%, with GPU cloud revenue growing by 283% year-on-year, further accelerating from the 184% growth rate of the previous quarter; AI application revenue was 2.5 billion yuan, a year-on-year increase of 3%; AI native marketing service revenue was 2.6 billion yuan. The monthly active users of the Baidu App reached 644 million. In terms of autonomous driving, Luobo Kuaipao has covered 28 cities globally, with a cumulative autonomous driving mileage exceeding 350 million kilometers, of which fully autonomous driving mileage exceeds 240 million kilometers. This quarter, Baidu's free cash flow was -7.95 billion yuan, but adjusted EBITDA was 6.15 billion yuan, with an adjusted EBITDA profit margin of 20%. Baidu is advancing its dual primary listing conversion in Hong Kong, expected to take effect within the year. This quarter, Baidu returned approximately $259 million to shareholders through share buybacks.