Crypto.com subsidiary AI agency ai.com has been secretly developing, and it has not launched nearly 8 months after its Super Bowl debut

The personal AI agent business ai.com under Crypto.com has not yet been opened to the public since its debut during the Super Bowl in February this year. According to Cointelegraph, ai.com spent $15 million on advertising during the fourth quarter of the Super Bowl to promote the launch of its AI platform, leading to a surge of users rushing to reserve personal AI agent accounts, which caused the website to crash within minutes. Nearly 8 months later, the site still displays a message indicating that due to high demand, AI agent generation is in queue. A spokesperson for Crypto.com confirmed that the platform is still under development, stating that ai.com continues to advance in stealth mode and will provide more details when it is officially released to the public.

The AI agents of ai.com are positioned beyond financial scenarios. In a statement released in February, it was announced that personal agents could arrange work, send messages, operate across applications, and build projects, and it also claimed that agents could independently develop missing capabilities and share improvements within the network. Meanwhile, competitors have launched AI assistants for more specific tasks: Robinhood announced on Tuesday that it could execute automated trading within the app using AI agents, Kraken launched AI financial tools in July, and Bitget introduced the AI trading assistant GetAgent in June. Anthropic introduced computer use in Claude Cowork in March, and OpenAI launched ChatGPT Work in July.

During this period, Crypto.com continues to invest in AI business.