Yuga Labs IP empire rises: 140% expansion in three months
Yuga Labs' IP ecosystem is rapidly growing, increasing from 80 in August to over 190 now. The growth of Web3 IP is driving the emergence of more transformative projects, and these positive transformations along with interoperability innovations are becoming the fuel for structural changes that drive the mass adoption of Web3.Written by: Harry Liu, CEO of Forj Network
Compiled by: Wayne Zhang, member of Forj Network Chinese community
Source: Foresight News
In August, the Forj team conducted research and organization on projects within the Yuga Labs IP ecosystem for the first time, compiling it into a Chinese version: 《Yuga Labs' IP Empire: Nearly 80 Brands, Creators, Projects, and Artists》，which received a lot of contacts and support from partners and friends. With everyone's help and the team's efforts, we included over 190 projects in the November update, an increase of about 140% compared to the first time. In the following article, we will mainly introduce the updates of the Yuga Labs ecosystem over the past four weeks and the conclusions we have drawn:
In the fashion category, we added Caviar. The limited edition BAYC merchandise he created is now available in offline stores Artcade and Fred Segal.
The Dudes collaborated with BoredApeYC to launch the BAYC limited edition on October 26, currently only available to BoredApe and MutantApe collectors.
Bored Bagels, supported by Glu Society, is an experiment in creating a brand using NFT IP. An orange juice product will be released this month.
Bored & Hungry launched REGEN FRIES, which is also the first BAYC series French fries from McCain. You can enjoy them in November. Besides being delicious, the fries have the following highlights:
Exclusive new REGEN FRIES
Limited edition dipping sauce packaging and merchandise
Awarded the best burger in America by Good Morning America judges
Promoting the use of ApeCoin and cryptocurrency
In addition to McCain French Fries, Bored & Hungry also collaborated with Livetopia and Roblox on gaming. Roblox is a Web2 metaverse product, and this collaboration with retail brands can enhance brand awareness among Gen Z while bringing Web2 gamers into Web3. The game release video attracted over 20,000 viewers.
BoredJobs and Ape Beverages joined forces to maximize IP benefits. BAYC/MAYC collectors have the opportunity to become the next IP used by Ape Water, for which they will pay a licensing fee of $10,000.
SpiritPunks is a liquor beverage project originally inspired by the Web3 community. Their Bored Vodka is highly characteristic of the bored apes.
Bicycle Cards, with a history of 137 years, is producing Bored Ape NFT playing cards. Bicycle Cards is a playing card brand founded in 1885, initially produced by an American printing company.
Forever Apes documents the stories, experiences, and art of the BAYC community in a luxury coffee table book. Forever Apes AIP (AIP-112) was approved in October 2022.
Since its founding in 1940, Bugatti Group has gradually become a leading manufacturer and distributor of brand luggage, handbags, and other products. Now it is also entering the Web3 space through Yuga Labs' IP.
Nifty Slabs brings unique NFTs into the real world and offers high-quality physical collectibles for display, trading, or sale.
BAYC9797 is the latest Bored Ape to enter the music industry after 10:22 PM's KINGSHIP and Timbaland's The Zoo. BoredJobs made a casting call, and now our OG Catherine and Franklin are on MTV.
Expansion of the MAYC world: Mutant Cartel's MutantHounds is a complete universe. On another planet in the galaxy, the hounds are companions to the mutants, and they will have their own stories filled with legends and new mechanisms.
Dining experiences are also built on BAYC IP, providing and establishing real taste experiences with emotional connections for IP supporters as they follow the narrative development of the IP.
The Bored Cafe will open on November 5, 2022.
Arcade Apes is an offline inspiration bar located in London.
IP3.ETH, initiated by renowned NFT collectors Vis.eth, Geoffrey.eth, Annan.eth, and JXY, will provide licensing services for Web3 IP to commercial companies. While helping holders generate revenue, it will also allow quality NFTs to reach more people in the real world.
The GLN NFT global lounge network is a leader in aviation services for over 30 years, and they are collaborating with BoredJobs to bring a new VIP experience to airport lounges in 28 cities worldwide.
Arcade brings us the Mutants Return game, featuring:
Competitive PVP games and more games to be completed soon
Launching this Halloween, allowing everyone to experience our metaverse and interoperability
TowerToken - "Commander in Chain" Xiao Yi (BAYC#9730) will join the hero madness defense Halloween invasion game starting October 24, 2022. Earn 3 stars to receive his special party gift.
BAYC was featured in the October 31 issue of Business Weekly, where it was described as "the most famous NFT series, of course, is the Bored Ape Yacht Club," by author Matt Levine, who said, "They represent a sense of ownership. They also represent a form of community."
The BAYC community and Animoca Brands will jointly influence NFT culture and government policy in Hong Kong. Thanks to ELITE APES HK and Jason Au for continuously promoting Bored Ape Yacht Club, their promotional efforts have expanded from local magazines to TVB television.
Vera and Laura Rod have teamed up to complete a new podcast about BAYC.
Bored Baking Series: Element NFT Marketplace director Popil made a cool pie.
Music also collaborated with BAYC-themed restaurants, where Spottie WiFi performed at the NFT London 2022 Arcade Apes and BAYC family gathering.
From the New York fashion stage to offline gatherings, VIVIENNE TAM and Yat Siu are also spreading good news to the global treasury.
cryptopainter has created multiple BAYC-themed video games that are about to launch.
10K World Cup is gathering 32 national teams for the World Cup event, with BAYC from various countries cheering for their teams. Since the tweet was posted, over 100 bored apes have participated.
bayc3384.eth commissioned the production of handmade masks shipped from France.
XBeyond participated in the web3 graffiti skateboard festival hosted by notburger.eth and over 10 of the most active NFT communities, showcasing personalized BAYC skateboards at the offline gathering.
There are reports that top celebrity Neymar, who owns BAYC and MAYC, will launch a series of NFT collectibles.
Storyverse allows IP owners to write, animate, and use their held NFTs to share stories.
In the latest Binance Live, Vis.eth, roshanchain.eth, Moonlight, and I discussed the meaning of IP and the progress they have made in pushing the boundaries of BAYC and Web3 IP.
Trend Summary
- The growth of Web3 IP is driving the emergence of more transformation projects, and these positive transformations and interoperability innovations are becoming the fuel for structural changes that drive the mass adoption of Web3.
Most IP integrations will not have high sales.
With the assistance of IP3 and BoredJobs, mid-tier brands will collaborate more frequently with the Yuga Labs ecosystem.
Vertical collaboration methods: music and brands with IP.
The Yuga Labs IP ecosystem is growing rapidly: the number has increased from 80 in August to over 190 now.
To accelerate the adoption of ApeCoin and Web3 IP, Forj also submitted an AIP in October, imagining that we could work together as a collaborative group to launch projects, achieving exponential growth in exposure, distribution, and efficiency by streamlining the native tools and services of the Apecoin DAO. It will also accelerate content creation with OthersideMeta.
If there are any projects, brands, artists, or creators driving the development of Yuga Lab's IP that are not on this list, please feel free to fill out the form to submit information or contact me directly.
References:
The report was first introduced on Binance Live on November 3: Video version.
Contact information for the projects listed in the report.
Forj's AIP proposal to accelerate the ApeCoin community.
