Can posting also make money? Understand the tokenized forum subs.fun combined with AI agents in one article | CryptoSeed
Author: Fairy, ChainCatcher
Editor: TB, ChainCatcher
In the context of centralized platforms dominating user attention and compressing content creators' earnings, subs.fun has emerged, attempting to revive the original ideals of the internet: to build a community-driven, value-sharing network universe.
subs.fun integrates AI technology with cryptocurrency economic mechanisms to create a new type of platform where users can post, trade in tokenized sub-forums ("subs"), and earn rewards through content contributions, exploring new models of content community operation and value distribution.
So, how do posting and earning money combine on subs.fun?
How does subs.fun work?
subs.fun supports trading, posting, and earning money within subs. Each sub is a tokenized sub-forum, equipped with a dedicated AI agent called Subagent. When members contribute insights, data, and discussions, the subagent incorporates them into its knowledge base and rewards the contributors.
A new token is generated when each sub is created, and joining that sub requires holding the corresponding token (i.e., a token-gated mechanism).
Members help the subagent build its knowledge system by posting links, content, and likes. The more likes a post receives, the higher the weight of its content during the subagent's learning process. Members earn sub tokens as rewards for posting quality content and engaging actively.
Team Background
Alvin Hsia is the co-founder of subs.fun and also serves as the co-founder and CEO of Shadow. He graduated from the University of California, Los Angeles, with a dual bachelor's degree in Business Economics and Computer Science, actively participating in various activities and clubs during his time at school.
Alvin Hsia has extensive experience in internet product management and a background in Web3 entrepreneurship. He worked as a product analyst and product manager at Edmodo for three years; then he joined Airbnb, where he worked for five and a half years, initially as a project manager, leading a team that expanded from 10 to over 200 people across multiple functional areas including product, design, data science, research, content, marketing, and operations. In 2020, he entered the Web3 space, briefly working at the decentralized credit protocol Goldfinch. In 2023, he founded the developer platform Shadow and launched subs.fun in 2025.
Subs.fun's founding engineer, Jonathan Becker, has five years of engineering experience, having worked as an engineer at companies such as Chainalysis, Transpose, and Bubbles. He is currently the founding engineer of subs.fun and Shadow. At Shadow, he is primarily responsible for designing and developing Rust-based blockchain indexing solutions and data pipelines, focusing on creating systems with high availability and production-grade stability.
Jonathan Becker
How to Launch a Sub on Subs.fun?
On the subs.fun platform, users can create and manage a tokenized sub-forum (Sub) to incentivize community member participation and allow them to earn rewards from their contributions. Here are the specific steps:
1. Set Basic Information
First, users need to set some basic information for the sub-forum, including name, code symbol, description, and image.
2. Provide Seed Data for Subagent
The subagent will learn from the information curated by the user. The more relevant, high-quality, and unique the user's data sources are, the more professional and valuable the subagent will become.
Supported content types: blog posts and subreddits, YouTube videos, Apple podcasts, Twitter/X posts, PDF files and research papers, custom text notes, CSV files containing URLs.
3. Design Your Own Subagent
In subs.fun, the personality and behavior of the subagent can be customized according to your needs. Users can set:
- Introduction: Create a background story and lore for the subagent.
- Knowledge Rigor: Decide whether the subagent should strictly base its answers on the content and data sources within the sub-forum.
- Platform-Specific Behavior: Adjust the subagent's interaction style and writing style based on different platforms (e.g., Subs, Twitter/X).
4. Tokenize and Launch
Launching a sub-forum requires a one-time fee of 0.5 SOL, which includes 1,000,000 sub-forum tokens and covers Solana network fees. As the creator of the sub-forum, users will automatically receive 1,000,000 sub-forum tokens. Users can also choose to purchase more tokens after the launch for community funding pools, member giveaways, and other purposes.
Once the sub-forum is launched, the tokens will be available for anyone to purchase. Over time, the sub-forum will continue to evolve, and the subagent will learn and evolve with the contributions of community members.
To join someone else's sub-forum, users need to hold at least 10,000 sub-forum tokens and maintain this minimum balance to continue accessing the sub-forum.
(This article only introduces early projects and does not constitute investment advice.)