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"Alpha Points + On-chain Incentives" dual rewards are here, Binance Alpha × TRON "Boost Sprint" ecological incentive program is officially launched

Summary: Binance empowers the TRON ecosystem in all aspects: Binance Alpha adds a TRON section, and Binance Wallet fully connects to TRON DApps.
Industry Express
2025-07-16 14:19:29
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Binance empowers the TRON ecosystem in all aspects: Binance Alpha adds a TRON section, and Binance Wallet fully connects to TRON DApps.

This article is from a submission and does not represent the views of ChainCatcher, nor does it constitute any investment advice.

The TRON ecosystem has received another significant boost! Binance's ecosystem is fully empowering the TRON ecosystem: Binance Alpha has added a dedicated TRON section, Binance Wallet has fully integrated TRON DApps, and has jointly launched the "Boost Sprint" ecological incentive program with TRON ECO.

On July 11, Binance Alpha officially launched the TRON network section and simultaneously listed three popular tokens from the ecosystem: the governance token NFT of the NFT trading platform APENFT, and the mainstream meme coins PePe and SUNDOG from the SunPump platform. Subsequently, on July 16, Binance Wallet fully integrated TRON ecosystem DApps, allowing users to directly access ecological applications through the Binance Wallet interface for a seamless interactive experience.

As the world's largest centralized exchange (CEX) by trading volume, Binance boasts a vast user base and extensive market influence; TRON, on the other hand, is the largest stablecoin network globally, accounting for approximately 60% of the world's stablecoin trading volume. This collaboration is a strong alliance between "the world's largest CEX and the leader in stablecoins," achieving deep integration of ecological resources. Binance provides precise traffic entry and exposure opportunities for TRON ecosystem projects, while TRON, with an issuance of over 80 billion USDT and a daily settlement capacity in the billions, supports Binance's ecological infrastructure. This "CEX traffic + public chain assets" dual empowerment model will drive the mutual prosperity of both ecosystems.

Through this collaboration, the TRON ecosystem has strategically extended its reach in decentralized finance (DeFi) and on-chain trading, leveraging top-tier CEX traffic empowerment and deep integration with the public chain ecosystem to open up diversified revenue pathways for users. The resource synergy and ecological co-construction between the two parties will inject strong growth momentum into the TRON ecosystem, jointly opening a new chapter in the innovative development of the Web3 ecosystem.

Moreover, TRON ECO has simultaneously launched the "TRON ECO × Binance Alpha Boost Sprint" on-chain incentive program. This program constructs a multi-dimensional composite incentive system through diverse activities such as "trading rankings," "staking lotteries," and "trading competition rankings," fully assisting users in maximizing their earnings.

Through this incentive program, users will have the opportunity to unlock dual rich rewards of "Alpha trading points + on-chain rewards." On one hand, users trading TRON ecosystem tokens in the Binance Alpha section can accumulate Alpha trading points. These points not only symbolize user activity but also serve as a "golden key" to participate in unlocking Binance's ecological TGE and airdrop rewards; on the other hand, users can actively participate in the rich on-chain incentive activities launched by TRON ECO, earning additional rewards by completing specified operations such as trading and staking.

In summary, while enjoying the efficient and convenient trading experience on the Binance Alpha platform, users can also gain excess returns by deeply participating in the construction of the TRON ecosystem, achieving a dual enhancement of trading and incentives.

Binance Alpha significantly boosts the TRON ecosystem, bridging CEX and on-chain ecological connections

Currently, the Binance Alpha section has showcased the TRON network section, and its core ecological protocol APENFT token NFT and mainstream meme coins PePe and SUNDOG have also started trading in the section.

In this strategic layout, Binance Wallet has also fully opened the channel for TRON ecosystem DApps, allowing users to access core TRON TORN ecological applications such as Sun.io, SunPump, JustLend DAO, and APENFT directly through the wallet entry on the Binance CEX page.

TRON is the seventh public chain network integrated into the Binance Alpha platform, following the inclusion of BNB Chain, Solana, Ethereum, Base, Sonic, and Sui. This cooperation not only reflects Binance's high recognition of the TRON ecosystem but also marks a deep collaboration between the two parties in the Web3 field.

The crypto community generally believes that assets that can land on Binance Alpha not only represent Binance's high recognition of early project potential but also serve as authoritative endorsements of the project team's technical strength and ecological construction capabilities. The successful entry of the TRON ecosystem into the Binance Alpha section undoubtedly serves as a strong testament to the development momentum of its ecological projects, marking the continuous extension of the TRON ecosystem's territory into the innovative field of Web3.

As an innovative project discovery platform launched by Binance Wallet, Binance Alpha focuses on high-quality early-stage Web3 projects, with some tokens expected to land on the main Binance site in the future, regarded as a "selected pool for pre-listing tokens." In March of this year, Binance Alpha achieved deep integration with the main Binance CEX site, allowing users to directly trade Alpha platform tokens using their CEX account assets without needing to transfer to a Web3 wallet, significantly lowering the participation threshold. Subsequently, the Alpha points system was launched, which has now become a threshold indicator for participating in Binance ecological airdrops, TGEs, and IDOs.

Alpha points are composed of "holding points + trading points": Alpha holding points are calculated based on the user's asset balance in Binance CEX and wallet, accumulating 1-4 points daily according to the holding scale; Alpha trading points are calculated based on the trading volume of tokens supported in the Binance Alpha section, counting only buy operations and not sell.

Driven by various incentives such as airdrop activities and trading competitions, Binance Alpha set new trading records from May to June, maintaining a daily trading volume of $1.5 billion, with several days surpassing $2 billion, quickly becoming a hub for crypto market traffic.

With the addition of the TRON ecosystem section in Binance Alpha, this "CEX account directly connected to the on-chain ecosystem" model has bridged the critical connection between CEX and the on-chain ecosystem, allowing resources to flow freely and be optimally allocated between the two. Users can participate in TRON ecosystem token trading without needing to transfer assets across chains. This convenient mechanism enables users of the Binance CEX and wallet ecosystem to seamlessly access the TRON ecosystem, injecting substantial traffic and assets into it, while also opening up new growth spaces.

Currently, users can obtain Binance Alpha points through the following two methods: one is through operations in the Alpha section: by trading or holding the already listed TRON ecosystem tokens PePe and NFT in the Binance Alpha section, users can simultaneously accumulate Alpha trading points and holding points; the other is through spot holdings: users can also accumulate holding points by holding TRON-related tokens such as TRX, SUN, BTT, WIN, etc., that are already listed on the Binance exchange.

As of July 16, the TRON ecosystem assets listed on Binance include:

  • Binance Spot Trading Area: TRX (TRON), SUN (++io++), BTT (BitTorrent decentralized file protocol), WIN (WinkLink oracle)
  • Alpha Section: NFT (APENFT trading platform), PePe (SunPump meme coin), SUNDOG (SunPump meme coin)

In the future, more TRON ecosystem projects will successively land on Binance Alpha or the main Binance site, providing users with richer investment opportunities.

What’s even more exciting is that the TRON ecosystem will jointly launch exclusive asset trading competitions and other additional incentive activities with Binance Alpha to further enhance user earnings.

Through this strategic cooperation, TRON can fully leverage Binance's massive user traffic and deep liquidity, injecting continuous vitality and capital support into its ecological projects. As more quality projects are successively integrated, TRON will further solidify its leading position in the high-activity public chain ecosystem and jointly promote the development of the Web3 innovative ecosystem with Binance.

TRON ECO launches the "Boost Sprint" on-chain incentive program, creating a dual reward system of "Alpha points + on-chain incentives"

The establishment of the TRON ecosystem section in Binance Alpha marks a new stage in the integration of both ecosystems. This cooperation not only achieves traffic and resource intercommunication between top-tier CEX and high-activity public chains but also opens up multiple revenue pathways for users.

On July 16, the TRON ecosystem announced the launch of the "TRON ECO × Binance Alpha Boost Sprint" on-chain incentive series, creating a rich prize pool of tens of thousands of dollars through various activities such as "trading rankings," "staking incentives," and "lucky draws." This builds a dual composite reward system of "Alpha points + on-chain incentives," allowing users to accumulate Alpha points while also having the chance to win more additional rewards, helping users maximize their trading value.

Currently, the first phase of the Boost Sprint incentive activity has officially launched. This activity is jointly initiated by core applications of the TRON ecosystem, including the comprehensive trading platform SUN.io, the meme coin issuance platform SunPump, and the one-stop DeFi solution JUST, launching two major reward activities: "SunPump & SUN trading rankings" and "JUST platform staking incentives," with a total prize pool exceeding 4000 USDT equivalent TRX, running from July 16 to July 24 (SGT).

Important Note: To obtain the best participation experience and complete reward eligibility, please be sure to use Binance Wallet for operations. Binance Wallet now fully supports TRON ecosystem DApps, allowing you to quickly access all core TRON applications, including SUN.io, SunPump, and JUST directly through the Binance CEX page wallet. Because trading or holding PePe, NFT in the Binance Alpha section, or holding TRX, SUN, BTT, WIN, USD1, USDT, and other TRON ecosystem assets on Binance Spot will all count towards Alpha points. To ensure you do not miss any reward opportunities, it is strongly recommended to participate in this event using Binance Wallet throughout. Additionally, using Binance Wallet also allows you to enjoy lower Gas fees.

Activity One: SunPump & SUN.io Trading Rankings (Total Prize Pool Exceeding 3000 USDT Equivalent TRX)

Introduction:

The trading rankings activity is primarily initiated by SunPump and SUN.io. Specifically, users can enter the Sun.io or SunPump platform to trade TRON ecosystem assets using Binance Wallet, and rewards will be awarded based on final trading volume rankings.

Friendly Reminder: Using the Binance Wallet link allows you to enjoy extremely low trading fees. Recommended trading tokens include: trading Alpha section tokens (NFT, PePe, SUNDOG), or already listed spot tokens on Binance (TRX, SUN, BTT, WIN, USD1), which can simultaneously accumulate Alpha points!

Reward Mechanism:

  • Trading Ranking Prize (3000 USDT): The top 20 users ranked by trading volume will share 3000 USDT equivalent TRX.
  • On-chain Lucky Prize (100 USDT): All participating trading addresses will automatically enter, with 10 randomly selected each round sharing 100 USDT.
  • Social Media Interaction Prize (100 USDT): Follow SunPump & Justin Sun's X account to participate in an additional draw.

Participation Method:

Enter SunPump (website: sunpump.meme), SUN.io (website: Sun.io), or SunSwap (website: ++sunswap.com++) through the DApp section of Binance Wallet, trading meme (PePe, SUNDOG) or TRON ecosystem tokens (such as TRX, SUN, BTT, NFT, WIN, USD1, etc.)

Activity Two: JUST Staking Incentives (Total Prize Pool Exceeding 1000 USDT Equivalent TRX)

Introduction:

The staking activity is initiated by JUST, which is a one-stop financial solution for the TRON ecosystem, with its core product JustLend DAO being the largest lending protocol in the TRON ecosystem. This staking activity mainly refers to users entering JustLend DAO through Binance Wallet, storing or staking ≥1000 USDT equivalent of TRON ecosystem assets to participate in the lottery.

Reward Mechanism:

  • Staking Lottery (1000 USDT): Each round will randomly select 10 users from addresses with ≥1000 staked or held assets to share 1000 USDT equivalent TRX.
  • Social Interaction Lottery (100 USDT): Follow JUST & Justin Sun's X account to participate in an additional draw.

Participation Method:

Connect to JustLend DAO (justlend.org) through Binance Wallet, depositing or staking ≥1000 USDT equivalent of TRON ecosystem assets (such as TRX/SUN/USDD/USDT, etc.).

In summary, the "TRON ECO X Binance Alpha Boost Sprint" on-chain incentive program jointly launched by the TRON ECO ecosystem creates a composite reward system of "Alpha points + on-chain incentives" through various innovative activity formats, allowing users to unlock both Alpha points appreciation and on-chain task rewards simultaneously, truly achieving a perfect combination of trading and incentives.

For users, they can trade TRON ecosystem tokens in the Binance Alpha section to accumulate Alpha trading points while also participating in on-chain incentive activities initiated by TRON ECO to earn excess returns.

The collaborative operation model of "CEX points + public chain ecological incentives" created by the TRON ECO ecosystem and Binance Alpha allows users to enjoy the efficient trading experience of top-tier CEX while deeply participating in the construction of the TRON ecosystem, achieving a value resonance of trading and ecological co-construction. The combined effect of trading points and on-chain rewards not only constructs a closed-loop ecosystem of trading and incentives but also sets a new paradigm for collaborative development for on-chain ecosystem growth through dual platform traffic resonance.

As the incentive programs unfold, the TRON ecosystem will welcome sustained activity in traffic and assets.

Binance Alpha may become a catalyst for the TRON ecosystem's explosion

With the deep resource integration and traffic resonance with the Binance ecosystem, the TRON ecosystem is expected to open up new growth spaces. Leveraging Binance's massive user base and traffic advantages, TRON ecosystem projects can reach a user pool of hundreds of millions and gain global exposure opportunities, receiving precise traffic and capital support; while the diverse incentive programs simultaneously launched by TRON ECO will inject continuous momentum into the ecosystem through a dual-track model of "traffic introduction + incentive resonance," activating the liquidity of project assets.

Past cases have confirmed that Binance Alpha is a key springboard for project value leaps: tokens listed in the section not only generally see price increases but also drive simultaneous growth in their on-chain data. For example, after Sonic's integration in early May, its token SHADOW saw a price increase of over 60% on the first day of listing on Alpha, with on-chain DEX trading volume increasing by 20% month-on-month in May; in mid-May, Sui's ecosystem entry led to a 70% surge in trading volume of its ecological token NAVX within 24 hours of listing, with a daily increase of over 15%, pushing Sui chain's total DEX trading volume in May to exceed $14 billion, setting a new historical high.

The TRON ecosystem is expected to replicate or even surpass these successful paradigms—driving simultaneous expansion of ecological scale while achieving leaps in asset value. The traffic introduction from Binance CEX will significantly enhance the liquidity of TRON ecosystem tokens, while the "TRON ECO × Binance Alpha Boost Sprint" on-chain incentive program will successively launch a series of activities, continuously attracting more users to explore the on-chain ecosystem, facilitating a dual explosion of user enthusiasm and ecological asset value realization.

TRON itself also has a strong and complete ecological foundation, capable of accommodating massive traffic.

In terms of industry influence, TRON has built a foundational architecture supporting hundreds of millions of users and tens of billions of dollars in trading volume. As the world's largest stablecoin network, the USDT issued on the TRON chain has surpassed $80 billion, with daily stablecoin trading volume reaching tens of billions of dollars. The number of on-chain users has long surpassed 300 million, with revenue in June alone reaching $340 million. This enormous on-chain traffic advantage will also empower the Binance ecosystem in return.

In terms of ecological construction, the TRON ecosystem has formed a comprehensive application matrix covering all scenarios: including the meme coin issuance platform SunPump, the one-stop trading platform Sun.io, the lending center JustLend DAO, the decentralized stablecoin USDD, the oracle Winklink, the cross-chain protocol BTTC, the NFT trading platform APENFT, and more, creating a complete ecological closed loop from the foundational layer to the application layer. Recently, the TRON ecosystem has also been receiving positive news, such as the listed company SRM pledging 365 million TRX through JustLend DAO; SUN.io has supported USD1 trading pairs; and the TRUMP token will also circulate within the TRON ecosystem.

As Binance Alpha's support for the TRON ecosystem deepens, more quality TRON ecosystem projects will successively be selected for the Alpha section or ultimately log onto the main Binance CEX site based on their outstanding performance. In the community's view, this provides a replicable path template for TRON ecosystem projects to subsequently land on the Binance CEX main platform.

Relying on the liquidity empowerment of top-tier CEX and the native value accumulation of public chains, TRON is constructing a new paradigm of ecological growth through a "traffic-incentive-value" closed loop. With the catalysis of Binance Alpha, its ecosystem is expected to achieve a comprehensive leap from the infrastructure layer to the application explosion layer.

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