Inventory of "Celebrity Coins" Harvest Records: 15 Tokens in 60 Days, with Declines Almost Exceeding 90%
Author: Lila, BlockBeats
On January 18, U.S. President Trump launched his personal official meme coin TRUMP on social media, instantly igniting the crypto market. This is the first time a national leader has issued a personal token. Within 5 hours of its launch, TRUMP's market capitalization surpassed $20 billion, reaching a peak market cap of nearly $80 billion. The combination of the president issuing a coin and nearly 24 hours of price manipulation brought enough attention to "Trump Coin."
With fortune comes misfortune; crypto native users have yet to enjoy the new cash flow brought by the hype, and negative impacts have already followed. Under Trump's "leadership," more heads of state and well-known figures from various fields have started an unrestrained coin issuance frenzy. Moreover, TRUMP itself has exacerbated the already tight liquidity crisis in the crypto space. With explosive growth comes a rapid decline; the bursting of the euphoric bubble has come faster than we imagined. One month after the token's launch, the price of TRUMP has fallen from a peak of $80 to $13 at the time of writing, a drop of over 80%, while tokens like Melania Trump’s namesake meme coin MELANIA and the "Argentinian President Coin" LIBRA have seen declines exceeding 90%.
In addition to celebrities issuing coins directly, scammers have found new ways: collaborating with celebrities, announcing token information, and then pretending their Twitter accounts were hacked to distance themselves from the fallout. Notable artist Kanye has stated that someone offered him $2 million to launch a RUG pull meme coin. From January to now, according to incomplete statistics from BlockBeats, at least 15 celebrities from various fields have launched tokens in various ways. Aside from TRUMP and STONKS, all others have seen declines of over 90%.
Celebrity Issued Tokens:
TRUMP (Down 83.9% from peak)
Highest Price: $82 Current Price: $13.23
On January 18, U.S. President Trump's official social media account announced the launch of the meme coin TRUMP. Subsequently, Trump's personal account and his son Eric Trump tweeted to confirm the "legitimacy" of TRUMP. Within just 24 hours of its launch, TRUMP was listed on major trading platforms such as OKX, Coinbase, and Binance, setting a record for the shortest time to list a token on spot markets. Almost immediately after its release, it saw no pullback, with a price exceeding $7 billion and a circulating market cap of over $14 billion, while its total market cap once surpassed $70 billion.
However, the issuance of TRUMP blurred the lines between politics and business. According to its official website, two subsidiaries of the Trump Organization control 80% of the total token supply, with an initial circulating supply of only 200 million tokens; the remaining 800 million will be gradually unlocked over the next three years. This highly centralized distribution model has been criticized by industry insiders and politicians as "legalized money printing," directly bringing over $25 billion in paper wealth to the Trump family.
Yet, a meme coin without value is ultimately hard to sustain, even if it is tied to the U.S. president. After reaching its peak, TRUMP slowly declined, briefly consolidating for a few days before "harvesting" all the way down. As of the time of writing, it has fallen from a high of $80 to $13, a drop of over 80%. This outcome is both a refutation of the market's "policy favorable expectations" and an inevitable result of excessive liquidity extraction. Related Reading: "Trump's Coin Earns Billions for Chinese Investors, Splitting the U.S. Crypto Community"
MELANIA (Down 93.3% from peak)
Highest Price: $13.6 Current Price: $0.92
On January 20, after seeing the massive profits from TRUMP, the coin issuance group targeted First Lady Melania Trump, issuing a meme coin named MELANIA. Just 4 hours after its launch, the fully diluted valuation (FDV) exceeded $10 billion, with a trading volume of $658 million. However, the token's economic model was heavily criticized by the community: 35% for the team, 20% for the treasury, 20% for the community, 15% for public issuance, and 10% for liquidity. The next day, MELANIA fell below $4, with a 24-hour drop of nearly 70%. This event not only accelerated the collapse of TRUMP but also revealed the capital logic of "family-style harvesting."
Additionally, the MELANIA team's tokens began unlocking on February 19, with all tokens set to be unlocked within the 13th month. Related Reading: "In the 2 Days Before Taking Office, the Trump Couple Cashed Out $65 Billion from the Crypto Space"
VINE (Down 92.2% from peak)
Highest Price: $0.49 Current Price: $0.037
On January 23, one of the founders of the short video platform Vine, Rus Yusupov, launched a meme coin named VINE. Vine was a short video platform announced to be shut down by X (formerly Twitter) in 2016, allowing users to create videos up to 10 seconds long and share them on social networks. Since Elon Musk's acquisition of Twitter in 2022, he has expressed interest in reviving Vine multiple times on social media.
Yusupov stated, "I launched this meme coin to commemorate the beauty of unity and creation. I will not sell the Dev token share; all profits will be donated to X." Influenced perhaps by the expectation that "Musk will interact with it," VINE's market cap once exceeded $400 million.
Ainti (Down 94.23% from peak)
Highest Price: $1.06 Current Price: $0.065
On January 23, the late antivirus software founder John McAfee's X account published the token contract for the AI meme coin AIntivirus (Ainti). It is reported that this tweet was retweeted by McAfee's widow, Janice Elizabeth McAfee, stating that it was an initiative to commemorate her husband's genius image and continue his legacy. The new project will integrate McAfee's core ideas of freedom, privacy, and technology, combining cryptocurrency and AI technology. (Note: John McAfee died in a Spanish prison on June 23, 2021.)
CAR (Down 98.33% from peak)
Highest Price: $0.88 Current Price: $0.015
On February 10, the President of the Central African Republic launched the meme coin CAR. Within 3 hours of its launch, CAR's market cap exceeded $600 million, with a trading volume exceeding $300 million. According to the CAR token's official website, the total supply is 1 billion tokens, but only 9.3% is allocated for public distribution.
Tokens launched after social media accounts were "hacked":
CUBA (Down 99.36% from peak)
Highest Price: $0.02 Current Price: $0.0001
On January 20, the official X account of the Cuban Ministry of Foreign Affairs promoted the meme token CUBA after being hacked. The original post was deleted the same day, and CUBA plummeted 99.36% within 24 hours.
FINN (Down 99% from peak)
Highest Price: $0.009 Current Price: $0.00001
On January 21, MetaMask co-founder Dan Finlay's Farcaster account was hacked and promoted the meme coin FINN. That day, the meme coin was already rug pulled, with the creator's initial funds possibly coming from a mixing platform, profiting over 1,000 SOL.
STONKS (Down 53.3% from peak)
Highest Price: $0.078 Current Price: $0.036
On January 23, the official X account of Nasdaq was hacked and tweeted about the meme coin STONKS. The tweet was quickly deleted, causing STONKS's market cap to be halved. However, under community management, STONKS gradually recovered and established a strong consensus, which is a significant reason for its price stability compared to other tokens.
BRAIZIL (Down 99.7% from peak)
Highest Price: $0.021 Current Price: $0.0005
On January 24, the X account of former Brazilian President was hacked, promoting the meme coin BRAIZIL, which represents Brazil. The original post was deleted shortly after, causing the token price to plummet.
TIME (Down 97.8% from peak)
Highest Price: $0.13 Current Price: $0.0003
On January 31, the official Twitter account of TIME magazine was hacked and published information about the TIME token. After the tweet was deleted, the token price rapidly fell.
DAILY (Down 98% from peak)
Highest Price: $0.003 Current Price: $0.00006
On February 2, the official Twitter account of the Daily Mail in the UK promoted the meme coin DAILY. At its market cap peak, the Daily Mail deleted the related tweet, triggering a sharp drop in the token price.
MALAYSIA (Down 99.56% from peak)
Highest Price: $0.003 Current Price: $0.00001
On February 5, the X account of former Malaysian Prime Minister Dr. Mahathir Mohamad was hacked, continuously posting tweets promoting the meme token MALAYSIA. According to Slow Mist monitoring, the creator of the CA posted is related to a historically malicious group.
Celebrity Participation in Token Promotion:
JAILSTOOL (Down 92.76% from peak)
Highest Price: $0.21 Current Price: $0.015
On February 8, Dave Portnoy, founder of Barstool Sports, participated in promoting the meme token JAILSTOOL. Barstool Sports originally started as a small sports newspaper distributed by Dave in the subway, later evolving into a multimillion-dollar business empire. Dave is also a social media influencer in the U.S., known for his sharp pizza reviews and wild sports betting.
In recent years, he has started engaging with cryptocurrencies, often casually buying some tokens on Solana and sharing his trades on Twitter. On February 8, Dave bought $200 worth of JAILSTOOL. Initially, people did not pay much attention, but he found the token very interesting and told investors he wouldn't sell and would continue to buy more. JAILSTOOL's price skyrocketed due to his tweet, with its market cap soaring to $150 million in just 3 hours. Related Reading: "$JAILSTOOL Rapid Review: A Celebrity's Tweet Soars Market Cap to $150 Million in 3 Hours"
LIBRA (Down 97.3% from peak)
Highest Price: $4.53 Current Price: $0.12
On February 15, the President of Argentina tweeted to promote the meme coin LIBRA, which reached a market cap of over $4 billion. However, after Milei deleted the tweet, LIBRA's market cap plummeted, with the team behind it cashing out over $100 million. Over 20 LIBRA traders lost more than $1 million, with the largest loser losing over $5 million. To date, the insider details regarding LIBRA's issuance remain unresolved. Related Reading: "After the Argentine Coin Cashed Out $100 Million, What Insider Information Did the Community Uncover in 36 Hours?"
Additionally, famous American rapper Kanye announced last week that he would launch his personal official meme coin YEEZY, stating, "YEEZY aims to create a true currency." However, just yesterday, Kanye suddenly announced he would temporarily withdraw from X, and the coin issuance plan may be stalled.
Conclusion
The crypto frenzy surrounding TRUMP ultimately ended in a tragedy, with over 370,000 people liquidated and $1 billion evaporated. Overall, while celebrity coin issuance once attracted significant market attention, its brief high temperature also exposed the market's fragility. If you don't run fast enough, you will be harvested. When the celebrity halo fades, what remains in the market is not only the steep rise and fall on the K-line chart but also the ultimate questioning of the ideal of decentralization: if the crypto world becomes a puppet of power and traffic, has its promise to disrupt tradition already turned into a hollow narrative? The answer may lie in the silence before the next bubble rises.